What can hemp do for you?

The endocannabinoid system (ECS) helps maintain optimal balance in the body – known as homeostasis. The ECS is part of many vital processes and helps regulate sleep, appetite, mood, motor control, immune function, pain, and memory among other things.

You can think of cell receptors like little locks on the surface of your cells. The keys to these locks are called endocannabinoids. CBD and other cannabinoids found in the hemp plant closely resemble your body’s own endocannbinoids, binding with cell receptors to support the ECS.

Ananda University

Dr. Alex Capano and other experts answer your questions about CBD and share research-based health and beauty tips.

Research-Driven CBD Innovation

We are passionate about helping people live their best lives. We invest heavily in research and use data, not fads, to drive product innovation. From hemp-infused, seamless socks that are ideal for Diabetic foot care, to our potent Endo Relief Cream designed for women, we are finding new ways to harness the incredible power of the hemp plant.

Opioid Reduction

Low dose CBD (avg. 30mg per day) for reducing opioid use in patients with chronic pain

Neuropathic Pain

FDA-authorized study using CBD to treat Chemotherapy-Induced Peripheral Neuropathy

Anxiety + Sleep

Phase II Clinical Trial evaluating CBD for agitation and sleep quality in patients with Dementia

Women's Health

Ongoing study on CBD for Endometriosis pain

How Our Products Interact With the ECS

Endocannabinoid System

From sea urchins to nematodes and leopards to lizards, nearly all living creatures have an endocannabinoid system (ECS). First discovered in humans in 1992 by Ralph Mechoulam, the ECS is an omnipresent master regulatory network that permeates both brain and body, and consists of three main components.

  1. Cannabinoid Receptors (CB1 and CB2)
  2. Endogenous cannabinoids ('endocannabinoids') such as anandamide and 2-AG
  3. Enzymes that metabolize endocannabinoids (FAAH and MAGL)

Cannabinoid Receptors

CB1 and CB2 receptors are the primary receptors of the ECS.


CB1 receptors are abundant in the brain and central nervous system.


CB2 receptors are sparse in the CNS but common throughout the periphery (such as on immune cells).

These receptors are present in almost every organ and organ system throughout the body. They influence activities in the heart, brain, GI tract, stomach, liver, lungs, stomach, and cardiovascular system.

CBD does not directly bind with CB1/CB2 receptors (like endocannabinoids or THC) but instead affects them indirectly.

The Entourage Effect

Full Spectrum vs. CBD Isolate

Ananda Professional products contain full or broad Spectrum Hemp Extract, never CBD Isolate. Unlike isolated CBD, our hemp extract contains an array of beneficial cannabinoids and other phytonutrients such as essential fatty acids, flavonoids, terpenes and essential vitamins and minerals. The 'entourage effect' refers to the synergistic effect of consuming naturally-occurring plant compounds in tandem. Numerous clinical studies confirm the health benefits of the entourage effect.